SUPERBRANDS 2007
Eddie Stobart has been named one of the UK’s Business Superbrands by the global branding organisation, Superbrands.
Under the leadership of Chairman, Andrew Tinkler and Managing Director, William Stobart, Eddie Stobart Limited has undergone a re-brand in the last three years and the business has seen a turnaround in its fortunes.
Eddie Stobart was first awarded Superbrand status in 2005 when it came out top in the category of ‘the brand that delivers against its promises’. Eddie Stobart has not only achieved this recognition for the second year running but it has been ranked 30th out of over 2,000 companies selected for Superbrand status in 2007.
The Superbrands organisation operates in 60 countries and it is the only independent arbiter on branding, promoting the discipline of branding and paying tribute to exceptional brands. The organisation grants Superbrand status to brands considered to warrant the award by an independent council of experts.
“Business Superbrands are the outstanding performers in the B2B arena. They lead in their categories and command respect among investors, customers and the public. Legendary and widely admired, they set the agenda for innovation and excellence.” Superbrands 2007
We hope you enjoy reading our case study, which appears in the 2007 exclusive Superbrands publication.
Click here to download a PDF version.
ISO 9001
Eddie Stobart have also been awarded the prestigious ISO 9001 for our Fleet Management Services.
Eddie Stobart’s other achievements have been recognised in a number of high-profile awards including the ‘Supplier of Excellence Award’ by the Institute of Transport Management and the ‘Middle Market Award’ from Pricewaterhouse Coopers LLP